Sarah Mitchell is the founder and Editorial Director of CookMinutes, a project she created to solve a simple need she had observed for years: helping people cook delicious meals without getting lost in complicated steps or techniques that don’t work in a real home kitchen. With more than ten years of experience in home recipe testing, food writing, and culinary content creation, Sarah has shaped a unique approach to cooking, warm, accessible, and centered on the real needs of everyday readers.

Before launching CookMinutes, Sarah worked on several digital editorial teams where she developed, tested, and refined recipes read by millions. This experience gave her a deep understanding of the challenges home cooks face: limited time, unclear instructions, hard-to-find ingredients, and recipes that only work in professional settings. She eventually decided to create a different kind of platform, one built on reliability, honesty, and simplicity at every stage.

Today, Sarah oversees the entire editorial process: recipe ideation, editing, stylistic consistency, and overall content direction. Above all, she upholds a core principle: if a recipe doesn’t work perfectly in a real home kitchen, it doesn’t get published. She works closely with the CookMinutes writing team to ensure that every dish is clearly explained, thoroughly tested under real conditions, and paired with authentic, unedited photos.

Sarah believes deeply that home cooking is a form of care, care for oneself, for one’s family, and for the people we share meals with. Through CookMinutes, she aims to inspire confidence, encourage creativity, and show that anyone can cook better, faster, and with more joy.